|
Cava Guilera and La Danseria join efforts in a new synergy so as to make visible their existence and essence across a campaign of joint promotion that will start this October with the launch of two lines of merchandising. This is the first step of a trajectory that is augured long and fruitful, considering the tuning existing among the leaders of this incipient synergy: Olga Álvarez, professional dancer and director of the center of creation and formation of Vilafranca La Danseria, and Martingala Guilera, person responsible for image and communication and co person responsible for enotourism of Cava Guilera. Cava and dance, a new and original marriage in the frame of the enotourism Penedès, hungry for new proposals that give notoriety and act as a call so that the people come to know Penedès.
It is winter and it is spring, for La Danseria and Cava Guilera. Because although it is moment of wintering and maturing the nature and contents of the new synergy, the imminent beginning of the classes of La Danseria and the campaign of Christmas of Cava Guilera is also brought over.
The Danseria
The association and center of creation and formation La Danseria will pioneer course 2010 - 2011 on Monday 4th October. The idea is to create a school where the children taste the dance in a ludic and fun way and the adults can prepare themselves as dancers in an evolution at three levels: initiation - intermediate - advanced. For being able to make it, La Danseria has broadened the range of classes and will offer this year: Child dance, Technical basis, Classical dance, Contemporary Dance, Jazz, Hip hop and Workshops of composition, improvization and contact. As incentives, La Danseria will give a T-shirt (2€ symbolic price) and a plating, both designs of Martingala Guilera, in all those that decide to register in La Danseria. Cava Guilera will also collaborate inviting to all the associates who wish it with a visit + tasting of Cava Guilera. The visit will be free but a minimum purchase of a bottle of cava for person / couple will have to be carried out.
http://ladanseria.spaces.live.com/default.aspx?sa=846823648
Cava Guilera
The small family company Cava Guilera continues developing the enotouristic project -cava, landscape, history, gastronomy, art- that was presented in society in last April. As novelties in order to the Christmas campaign of this year, they point out the creation of a new line of craftsmanship of recycling elaborated with materials typical of the world of the cava. This initiative -if continuity works and it has continuity- will have an important social dimension, but the gears to act as this idea are still working a reality.
* In the photo: Martingala Guilera, Olga Álvarez and Beatriz Souza (codirector of La Danseria).
|
Share those news at:
|
|
|
|